Alberta Premium Rye Whisky
by F. Sot Fitzgerald
All right, a quick test- when you think of Canadian whisky, what comes to mind?  Seagrams 7?  The Black Velvet girl? Nabbing a bottle of Canadian Club from your neighbor's Dad's liquor cabinet, drinking a few gulps of it then heaving violently?  O.K.- the latter was a personal flashback.

Really, though, from what I've gathered a great number of Americans have a simple set of associations on whiskey:
-Whiskey= that stuff from Kentucky and Tennessee,
-Scotch= that strong stuff from Scotland,
-Canadian Whiskey= that stuff that was marketed alot in the 1970's.

Really, now, how many Americans do you know who drink Canadian whiskeys?  Sure, those over 50 may, but among the younger crowd? Few, it seems.

Well, all that will soon change, I believe, for Alberta Distilleries