Porfidio Tequilas
by F. Sot Fitzgerald

Without fail, American drinkers drink tequila thus- lick a patch of salt off the base of the area between one's thumb and forefinger, knock back the shot of tequila, and bite the lime.  The immediate result is facial contortions and the exclamation, "WOOOOO!!!"

Who thought up this barbarism?  I do not know.  I can only guess that it was a weird but workable solution to a simple problem- really rotten tasting tequila. 
For shame that this has become the image of tequila drinking in the U.S., for there are really some marvelous sipping tequilas to be found.

Take Porfidio tequilas.  Note the bottles- hand blown and with a little glass suajaro cactus growing from it's bottom.  Very attractive.  Porfido Plata